Michael Bay is Epic
Bad Boys
The Rock
Armageddon
Pearl Harbor
Bad Boys II
The Island
Transformers
What do these have in common? Michael Bay directed them all. I've seen all of these films and in hindsight, there really are a LOT of pointless explosions, car chases, rolling cars, exploding cars, slow-mo, shaky camera movement, needlessly intense dialogue, and a "hint" of product placement ('cept The Island - that was one long subtle commercial if you didn't notice). But a lot of those those are what make a summer movie a summer movie. Mindless entertainment!
I think this video best describes parodies his style:
Although it lacks explosions, if the real Bay wanted to, he could indeed make the act of eating cereal... epic. The cereal could have exploded at the end - but that's hard to pull off for a typical Youtube user. 
Anyway, with the upcoming sequel, Transformers: Revenge of the Fallen, I hope I can actually see what the heck is going on in the action scenes this time around. Giant robots fighting and close-up shaky camera shots I do not like.
